Umami Burger
- Branding
- Creative Direction
- Collateral Design
- Website Design
Onolicious meets itadakimasu!
Restaurants require a well thought out design language to represent the brand across the wide variety of touch points. From the online presence to the in person experience, each element is a chance to spark joy and build a strong relationship with the customer.
The idea behind this conceptual project was to take the best of Kauai’s resources and combine it with the amazing culinary fusion that happens on the island. This meant creating a vibrant visual identity and design language that takes cultural cues and diverges from the expected.
Take out bag and restaurant menu
Brand extensions
Part of operating a food business is embracing the varied number and variety of touchpoints by which a customer experiences your brand. While a website is often a first introduction, it is important to invest in other form factors such as signage, apparel, and the in-person experience.
