Insights, Opinions, and Perspectives

Strategy
Branding
Small business
Food & Beverage

Branding your Kaua‘i restaurant: more than a logo on a menu

Why the most successful restaurants on the island invest in a complete brand identity, and what that actually looks like.

A man working in a coffee shop while wearing a One Roosta tee shirt
Branding your Kaua'i restaurant: more than a logo on a menu

More insights

A sketch book open to a page of illustrations

Starting a small business on Kaua‘i? Begin with your brand.

How to make an informed decision when taking the critical step of branding your business on Kaua'i.

How to find a brand designer on Kaua’i
Onlookers enjoy a sunset view of the Kauai shoreline

How to find a brand designer on Kaua‘i

What to look for when you're ready to grow your business.

How to find a brand designer on Kaua’i
Overhead view of sticky notes with brand keywords

What goes into building a successful brand?

Insight into the branding process and what steps are necessary to ensure success for your business.

What goes into building a successful brand?
Stills from Kobi's video shoot

Behind the brand: Kobi Yasutake

A collaboration resulting in a meaningful brand that avoids clichés.

Behind the brand: Kobi Yasutake